CEO International Business

Rehan Syed, as the CEO of the International Business for UAE, UK and US oversees all facets of Khaadi’s commercial retail business operations, globally.

Since joining Khaadi in 2012, Rehan has been pivotal in expanding the brand’s footprint outside Pakistan and enhancing its market presence. More recently, Rehan has been involved in establishing new market strategies that align with Khaadi’s brand positioning and growth objectives.

With a career spanning over two decades at Citibank, AbnAmro, and Merrill Lynch covering various corporate and investment banking advisory & management roles, Rehan brings a wealth of expertise to drive Khaadis’ strategic growth initiatives.

He holds a Bachelor’s of Commerce degree from Punjab University and a Masters in Business Administration.

Out of work, his sailing adventures serve as a balance to his dynamic career.